Lindon, UT — Trucordia (formerly PCF Insurance Services), a top 20 U.S. insurance brokerage, welcomed more than 200 guests for a ribbon-cutting ceremony and open house at its new Lindon, Utah, headquarters on Friday, Nov. 15. Notable attendees included Lindon Mayor Carolyn Lundberg; Silicon Slopes CEO and Founder Clint Betts; acclaimed speaker and event emcee, Jeanette Bennett; and former Utah Governor Gary Herbert, who welcomed the Trucordia team and CEO Felix Morgan, to Lindon.

L to R: Eric Woodley, Carolyn Lundberg, Felix Morgan, Gary Herbert, and Jeanette Bennett. | Laura Kinser

The move from Lehi to Lindon marks one of several significant milestones for the company this year. Most recently, the company completed a rebrand, changing its name from PCF Insurance Services to Trucordia – a combination of the words “trust” and “accord,” on Oct. 24. The rebrand was accompanied by a bold, new growth strategy “Ascend,” which focuses on three pillars: integrate, grow and acquire.

Friday’s open house kicked off with remarks from emcee Bennett, followed by Governor Herbert. Morgan presented Silicon Slopes founder Clint Betts with a $5,000 donation from Trucordia to support the Utah Lunch Debt Relief Foundation. Guests enjoyed a live broadcast from KSL NewsRadio 102.7 FM while dining on local favorites from Jeni’s Sweets and Brucie’s Berries.

“We love our new home in Lindon,” said Morgan to the gathering of community members, elected officials and media members. “It offers a vibrant business community, and our new headquarters will empower us to continue to grow. As one of the state’s top economic drivers, we are excited to give back to our community as evidenced by our recent founding sponsorship of the Utah Hockey Club.”

Trucordia’s headquarters is located at 2745 W 600 N. Suite 500, Lindon, Utah 84042.

About Trucordia

Trucordia, formerly PCF Insurance Services, offers a broad array of commercial and personal lines, life and health, employee benefits, and workers’ compensation insurance solutions. Trucordia is an integrated organization united by a passion to deliver extraordinary opportunities and exceptional experiences for its clients, partners and each other.

Headquartered in Utah, Trucordia has more than 5,000 team members across the U.S. A notable leader in the insurance brokerage space, Trucordia is currently ranked #19 on Business Insurance‘s 2024 Top 100 Brokers and #13 on Insurance Journal‘s 2024 Top Property/Casualty Agencies. Additionally, Inc. 5000 lists the company as one of America’s Fastest-Growing Private Companies, and it was named one of Utah’s top five Fastest-Growing Companies in Utah Business’s Fast 50 rankings.

Trucordia Media Relations

communications@trucordia.com

(385) 273-2270