July 17, 2013

Cover Story

CEO of the Year

Utah’s business landscape is rich with professionals who have le...Read More

Featured Articles

Did you go Skiing this winter?

Around Utah

Sections

Spotlight
Martin Plaehn

Spotlight
Karen Sendelback

Legal Briefs
Social Media and Employers: Friends or Enemies?

Money Talk
The Case for HSAs

Economic Insight
Time to Show Up

Lessons Learned
Make a Move

TechKnowledge
In the Lab

EntrepreneurEdge
Rent to Own

Business Trends
Back from the Dead

Living Well
Artful Inspiration

Features
A Breath of Fresh Air

Features
Worst-Case Scenario

Regional Report
Northern Utah

Focus
Measure Up

Industry Outlook
Travel & Tourism

Players
Players

Article

USANA Opens First Colombia Office

Press Release

July 17, 2013

Salt Lake City — USANA Health Sciences Inc., a global nutritional company, has opened a new office in Bogota, Colombia. The country is USANA's 19th market worldwide.

"Opening business in Colombia is a perfect choice for USANA due to the strong connections we already have to the country from our outstanding leaders in Mexico," said Carlo Ledezma, USANA's general director of Mexico. "We can see huge opportunities for growth in this market since Colombia is one of the largest Spanish-speaking countries in the world and has become strong in the direct selling arena. Plus, there is a critical need for essential nutrients in this part of the world."

"This is a big step for us as we open our doors in South America. We expect even further growth into the Americas from this expansion," said Dave Wentz, USANA's chief executive officer. "By increasing our offering to Colombia, we are able to provide quality nutrition and a unique opportunity to the South American region, where the demand for vitamins and dietary supplements will continue to rise."

Colombia is the third leading market in Latin America and 16th largest overall direct sales market.

Utah Business Social
UB Events View All
Utah PR Spring ConferenceUtah Business Event
May 7, 2015
Join your colleagues from Utah Business along with PRSA & IABC for this important, 1-day event th...
30 Women to WatchUtah Business Event
May 21, 2015
Utah Business Magazine along with Snell & Wilmer are proud to announce the 16th annual 30 Women T...
CXO of the Year 2015Utah Business Event
Jun 25, 2015
Utah Business Magazine along with Stoel Rives - are proud to present the 2015 CXO of the Year Awa...
Community Events View All
The Governor's Utah Economic Summit 2015
Apr 17, 2015
The Summit is designed to enhance Utah businesses in the local, national and global marketplace b...
Supervisory Skills 5-day Certificate Program
Apr 17, 2015
The Supervisory Skills Program is a five-day intensive course that provides participants with a f...

info@utahbusiness.com  |  90 South 400 West, Ste 650 Salt Lake City, Utah 84101   |  (801) 568-0114

Advertise with Utah Business

Submit an Event

* indicates required information
* Event Name:
Price (general):
Website (if applicable):
Coordinator's Name:
Coordinator's Email:
Coordinator's Phone:
Venue Name:
Venue Address:
Venue City:
Venue Zip:
Event Capacity:
Date(s):
to
* Event Description:
  Cancel