June 5, 2012

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Seven Peaks Acquires Water Park/Fun Center in Poplar Bluff, Missouri

Press Release

June 5, 2012

Seven Peaks, a leader in family entertainment and recreation, announced that it has acquired Bluff Falls Water Park and Family Fun Center in Poplar Bluff, Missouri, and renamed it Seven Peaks Waterpark Poplar Bluff. Located at 2801 Cheshire Boulevard in Poplar Bluff on a scenic 100-acre parcel of land, the new Seven Peaks venue is the company’s third water park and fourth fun center, and its first entertainment destination in Missouri. The park includes a wave pool, lazy river, kid’s play area, and waterslides, as well as batting cages, go karts, mini golf, sand volleyball, group pavilions, and arcade. The fun center is open year-round and the waterpark is now open for the 2012 summer season. Both the waterpark and the fun center are open from 11:00 am to 7:00 pm, Monday through Saturday, and are closed on Sundays.

“We are very excited about our new Poplar Bluff location and the chance to offer clean, wholesome, family entertainment in this community,” said Gary Brinton, CEO of Seven Peaks. “As Seven Peaks continues to expand its reach, it will apply its expertise and best practices to enhance the customer experience and increase the quantity and quality of the attractions at the Poplar Bluff venue.”

As part of the acquisition, Seven Peaks announced the availability of its Pass of all Passes for the Poplar Bluff region. Guests can buy a Pass of all Passes for only $29.95 and gain unlimited access to all the attractions at both the waterpark and the fun center for one full year from the date of purchase. Learn more about the Pass of all Passes at www.sevenpeaks.com. Seven Peaks remains committed to offering an ever-increasing range of family-oriented entertainment to all members of the community. With this acquisition, Seven Peaks can now partner with local merchants to deliver additional value to residents in the Poplar Bluff area.

“The acquisition of Seven Peaks Waterpark Poplar Bluff is a part of Seven Peaks’ expansion into the Midwest and additional announcements concerning the purchase of other amusement parks will be forthcoming,” said Brinton.

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