August 23, 2013

Cover Story

CEO of the Year

Utah’s business landscape is rich with professionals who have le...Read More

Featured Articles

Did you go Skiing this winter?

Around Utah

Sections

Spotlight
Martin Plaehn

Spotlight
Karen Sendelback

Legal Briefs
Social Media and Employers: Friends or Enemies?

Money Talk
The Case for HSAs

Economic Insight
Time to Show Up

Lessons Learned
Make a Move

TechKnowledge
In the Lab

EntrepreneurEdge
Rent to Own

Business Trends
Back from the Dead

Executive Living
Artful Inspiration

Features
A Breath of Fresh Air

Features
Worst-Case Scenario

Regional Report
Northern Utah

Focus
Measure Up

Industry Outlook
Travel & Tourism

Players
Players

Article

Downtown Parking Survey Results Released

Press Release

August 23, 2013

Salt Lake City — Salt Lake City & Downtown Alliance recently completed a survey of 406 residents in Salt Lake and Davis Counties about on-street metered parking and off-street garage and parking lots.

In 2012, the City installed solar-powered electronic meters and added multiple payment options, including the ability to add time remotely via a smart phone app. Changes to pricing and hours for on-street parking stalls were also implemented.

A public information campaign followed to educate residents and visitors of these changes, available options and to provide resources. The main messages were to communicate the fact there are 30,000 garage and lot spaces downtown, compared to 2,600 metered spaces and reminding residents and visitors metered parking is enforced from 8 a.m. to 8 p.m. for 2 hours. A website, parkingslc.com was created to further educate the public.

Some facts from the survey include:

  • 89 percent of people who parked downtown patronized off-street paid garages/lots, while only 55 percent chose paid metered parking.
  • 63 percent and 65 percent have used City Creek Center or Gateway, respectively, in the past year.
  • 67 percent prefer garages, while only 20 percent prefer meter.
  • 70 percent showed a strong understanding of the usage of meters and felt they were easy to operate.
  • Overwhelmingly, the ability to use a credit or debit card at meters was a favorite feature.
  • On-street metered parking time limits and costs had very little negative sentiments
  • Almost half of respondents assumed they needed to leave the receipts from the metered parking machine in their car.
  • Many people appreciate and prefer using a credit/debit card to pay for on-street parking (and in general).
  • Awareness and usage of the QuickPay smartphone app is low – only 10 percent of respondents knew of it and even fewer have used the app.
  • Nearly three-quarters of people were not aware of the extension in paid meter hours from 6 p.m. to 8 p.m.

This survey, conducted with Richter 7 and Lighthouse Research, aimed to test the public’s perception of parking as a whole, as well as any pain points or lack of education. Additionally, the study looked to identify demographics experiencing unique challenges related to parking and found none. An across-the-board consistency was found between Salt Lake and Davis Country residents, between those who do or do not live downtown, nor between downtown workers and non-downtown workers.

Download the entire study here.

Utah Business Social
UB Events View All
Community Events View All
Used Car Show in - Salt lake City - Clearfield in September
Sep 1, 2014
Visit Us at Our Two Location's We have Show of Old Cars, New Cars, used Cars. You Can Exchange or...
Banking on Women™ Program
Sep 4, 2014
Westminster Seeks Female Entrepreneurs for Free Training Program Revolutionary Banking on Women™...

info@utahbusiness.com  |  90 South 400 West, Ste 650 Salt Lake City, Utah 84101   |  (801) 568-0114

Advertise with Utah Business

Submit an Event

* indicates required information
* Event Name:
Price (general):
Website (if applicable):
Coordinator's Name:
Coordinator's Email:
Coordinator's Phone:
Venue Name:
Venue Address:
Venue City:
Venue Zip:
Event Capacity:
Date(s):
to
* Event Description:
  Cancel